MOTM 45: 22 Aspects of Memory

By February 26, 2024Design, MOTM

The Model of the Month

Thursday, March 14, 2024

Join host Svenja Rüger with Rob Evans & Matt Taylor for a 90-minute live discussion.

8:00 AM – 10:00 AM PST/Los Angeles
10:00 AM – 12:00 PM CST/Chicago
11:00 AM – 1:00 PM EST/New York

16:00 – 18:00 BST/London
17:00 – 19:00 CET/Paris
18:00 – 19:30 EET/Helsinki
19:00 – 20:30 EAT/Nairobi 

(Check your timezone here)

Register Here

How can we as practitioners become better at what we do in the service of humanity?

HOST: Svenja Rüger PRESENTERS: Rob Evans & Matt Taylor

We are pleased to announce that our 45th MG Taylor Model of the Month Workshop will be on March 14th. Join us as we explore new ideas and insights through collaborative and innovative approaches.

We would be delighted to have you participate in this beautiful experience of knowledge exchange, group work, and conversation. The facilitated session will last for 90 minutes, with an additional 30 minutes in which we will still be around for an informal discussion.

This discussion will focus on the 22 Aspects of Memory.

What you remember and how you remember it runs your life. Memory guides the interpretation of experience. It closes down options just as much as it opens doors. Few people understand how memory works, how it works for us, and how we can work it as a tool for growing in self-awareness and efficacy in the world.

This model is a radical redefinition of memory.

Along with the 22 Habits of Creative People, the 22 Aspects of Memory form the basic conceptual underpinning of our work. They are central to understanding MG Taylor’s methods and environments. Embedding the 22 Aspects and the 22 Habits in a well-designed space and way of working boosts the power of knowledge workers to achieve GroupGenius and develop breakthrough solutions to wicked problems.

This model of memory gives us the understanding we need to make choices about the memories that run our lives.

Once you register, please read the detailed model descriptions to dive deeper into what you can draw from them.

We are very much looking forward to our conversations.


Matt, Rob & Svenja

Celebrating 44 Model of the Month Workshops
NOTE: This online workshop is free to all participants. Members of our TVW Learning Community on Mighty Networks will have access to the recording and resources, including all future and past MOTM series and TVW workshops.

Workshop Presenters

Svenja Ruger


Münich, Germany | Facilitator | Process Designer

Svenja is a facilitator and designer of large-scale collaborative sessions. Her passion lies in building resilient communities and facilitating collaborative processes to solve complex challenges on a systems level. She cares a lot about the challenges the world is currently facing and wants to support connecting the dots in order to create impactful, meaningful solutions. She promotes listening to understand, not listening to speak, and holds the space for what is trying to emerge.

Rob Evans


New York & San Francisco | TVW Member since 2015

Rob Evans is recognized as one of the world’s best-known and most respected facilitators. He has taught thousands of leaders and facilitators in the private, public, and NGO sectors. The Collaboration Code®  is a book series curated by Rob Evans co-founder of Imaginal Labs. Book three in the series, Models: Frameworks for Transformation presents the entire set of models and terms of art in the MG Taylor Modeling Language, including many never-before documented models with illustrations by Kelvy BirdChristopher Fuller, and Kelly Adams.

Matt Taylor


Kansas City, USA | Designer | Inventor| Teacher| Facilitator

For over 60 years, Matt Taylor has focused his career on the application of architectural design methods to solving complex, systemic problems found at the intersection of physical environments, ecologies, organizational practices, and visionary ideas. This work involves business processes, tool-sets, and software programs, and includes their expression and utilization in the design, construction, and use of virtual and physical environments for collaborative work and sustainable creative living. The components of these environments, and the environments themselves, are designed and built in regard to their fit with, and long-term impact on, social-economic-ecological systems. The sum of his work is outlined in a System and Method co-invented with partner Gail Taylor. He is co-founder of the MG Taylor Corporation.

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