Harvesting @ the Transmission 2011 Global Summit

global summit

Transmission Global Summit, Victoria, Canada.

How do you distill 49 roundtable conversations among 150 participants into a red thread and a synthesis model? Listen, make connections and don’t assume the answer beforehand.

Five members of The Value Web just came back from the Transmission Global Summit in Victoria, Canada where we supported a conference with key leaders in the digital media & arts industry. The conversations were structured around three general themes: protecting intellectual property rights versus connecting and opening up (protection/connection), balancing entrepreneurial spirit and ideation with corporate ability to realize commercial (inspiration/realization) and exploring global business opportunities while staying focused on local markets (globalization/localization).

We used a process that we are calling “harvesting & curation,” which is aimed at extracting insights from conversations, discussions and plenary speeches in order to identify the underlying red thread – or threads…

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Pipe cleaners, tin foil and new possibilities

tin foil & pipe cleaners

Victoria, British Columbia. Participants of the Transmission Global Summit were deeply immersed in their second roundtable discussion, culling together their ideas as to the characteristics of entrepreneurs, corporations and regional clusters within the creative industries that would enable them to thrive. They had been working for about 30 minutes when I began stopping by each group, dropping off a box of assorted odds and ends one may find in the closet of an elementary school art class: cardboard, straws, felt, string, rubber bands, balloons, pipe cleaners, tin foil, etc.

“Continue your conversation,” I instructed, “but as you do, use these materials to build a representational 3D model that exemplifies the distinguishing characteristics, qualities, structures and capabilities you have been identifying in your conversation thus far.”

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